Charity Automator Data Flow
The controlled automation layer between your fundraising platforms and CRM
Keep CRM data current while reducing spreadsheet handling, processing delays, inconsistent revenue coding and reconciliation issues.
What is Data Flow?
Automated transaction processing built around your organization’s rules
Charity Automator Data Flow is a SaaS platform that provides a controlled automation layer between your fundraising platforms and CRM. Operated and supported by SimpliPhi, it collects incoming transactions, compares them with existing CRM records, matches constituents, and applies the coding and business rules approved by your organization.
Transactions that meet the approved requirements move into your CRM on an agreed schedule. SimpliPhi monitors transactions requiring attention and manages their correction and recovery. Source IDs, batch details and processing history support reconciliation and auditability.
How Nonprofits Use Data Flow
Reduce the repetitive work required to collect, match, code, validate and process fundraising transactions in your CRM.
Automate transaction processing
Collect gift, constituent, event and engagement data from connected platforms and approved files without repeated manual uploads.
Match constituents and reduce duplicate risk
Data Flow compares approved attributes with existing CRM records before creating or updating a constituent. Possible matches are held for review when attention is required.
Consistently apply your approved rules
SimpliPhi configures and manages how Data Flow matches constituents and applies campaign, fund, appeal, and other required CRM coding. Your team defines and approves the requirements without managing the technical process.
Manage exceptions separately
Valid transactions continue automatically, while SimpliPhi monitors transactions requiring attention and manages their correction and recovery.
Fundraising Platform Integrations
Keep information moving between the platforms your team relies on every day.
and more...
How Nonprofits Transform Fundraising Operations
Learn how organizations are improving data quality, streamlining workflows, and supporting better fundraising outcomes with Data Flow.
Data Flow in action
17,000 gifts automated and approximately 30 staff hours saved each month
Roswell Park Alliance Foundation used Charity Automator Data Flow to automate the movement of Luminate Online gifts into Raiser’s Edge NXT, reducing repetitive processing work and helping the team manage a high volume of fundraising transactions more consistently.
How does Data Flow work?
Keep fundraising systems aligned and your data up to date.
1. Collect
Retrieve transactions from connected platforms, APIs and approved files on the agreed schedule.
2. Apply your approved matching and coding rules
Data Flow matches constituents and applies the coding and business rules configured and managed by SimpliPhi according to your approved requirements.
3. Validate and process
Data Flow validates the results and moves transactions that meet the approved requirements into your CRM.
4. Manage exceptions and support reconciliation
SimpliPhi monitors transactions requiring attention and manages their correction and recovery. Source IDs, batch details, and processing history support reconciliation.
Key Features & Benefits
Controlled, organization-specific automation that keeps fundraising transactions moving into your CRM according to approved rules and schedules, with SimpliPhi managing configuration, monitoring, maintenance and recovery.
Connect data from various platforms, ensuring accuracy and processing on an agreed schedule
Tailor workflows to fit your organization's unique needs.
Error Reduction: Minimize manual entry errors with automated processes.
Scalability: Grow your data management capabilities as your organization expands.
API-based: Raiser’s Edge NXT, Salesforce, Luminate Online, Fundraise Up, Encompass (iModules)
File-based: Race Roster, Public Outreach, Canada Helps, Ascend, CrowdChange, WooCommerce, AKA Raisin, Benevity, Raffle Box, Gravity Forms, Virtuous
Custom: Any CSV, database or flat file with donor or campaign data
Keep Your Fundraising Systems Aligned.
Tell us which fundraising platforms and CRM you use. We will review your current process, manual work, matching and coding requirements, exceptions, and reconciliation needs.
Frequently Asked Questions
Get answers to common questions about nonprofit data integration, including supported systems, implementation timelines, data synchronization, security, error handling, and ongoing support.
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How does Charity Automator Data Flow work with our existing donation platform and CRM?
Charity Automator Data Flow is designed to fit into your existing fundraising ecosystem. We connect donation platforms, event systems, peer-to-peer fundraising tools, payment processors, CRMs, finance systems, and other applications so data moves automatically between them.
Rather than replacing your systems, Data Flow connects them and applies the business rules, mapping, and validation required by your organization. This allows gifts, constituent updates, transactions, and other records to arrive in the correct format without manual imports or data manipulation.
Common systems include Raiser's Edge NXT, Blackbaud CRM, Salesforce, Luminate Online, Fundraise Up, Crowdfunding platforms, accounting systems, and many other nonprofit applications.
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Will Data Flow create duplicate records in our CRM?
Data Flow reduces duplicate risk through organization-specific matching, validation, and exception management.
Before a new record is created, Data Flow can compare several approved attributes with existing CRM records. Strong matches follow the agreed processing rules, while uncertain matches can be held for review.
No matching process can guarantee that duplicates will never occur. Data Flow is designed to reduce that risk and make possible matches visible before processing.
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Can we implement Data Flow before a major fundraising campaign or event?
Yes. Many organizations implement Data Flow before annual campaigns, telethons, giving days, year-end fundraising periods, or platform migrations.
Our implementation process includes requirements gathering, mapping, testing, validation, and controlled deployment before going live. Because Data Flow is a managed service, our team works closely with your staff to ensure integrations are thoroughly tested and ready before critical fundraising periods.
The earlier planning begins, the more flexibility there is for testing and validation before launch.
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What work is required from our team?
We handle the technical configuration, integration development, monitoring, and ongoing support.
Your team's primary role is helping us understand your business processes, reviewing mapping requirements, validating test results, and approving the final workflow before launch.
Our goal is to reduce the burden on fundraising, operations, and IT teams rather than add to it.
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What happens if we add a new fundraising platform in the future?
Data Flow is designed to adapt as your technology ecosystem evolves.
Many organizations implement Data Flow when replacing donation platforms, launching new campaigns, introducing peer-to-peer fundraising tools, or adding additional systems. New integrations can be added while maintaining consistent data standards across the organization.
This allows you to evolve your technology stack without creating new manual processes.
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How is Data Flow different from importing files?
Traditional imports require staff to export files, clean data, map fields, upload records, and resolve errors manually.
Data Flow automates those processes. Data moves automatically between systems according to predefined business rules and schedules, reducing manual effort and eliminating many of the risks associated with repetitive imports.
The goal is continuous, reliable movement of data rather than periodic manual uploads.
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What support do you provide after implementation?
Every Data Flow client receives ongoing support from a team that understands nonprofit fundraising systems and data processes.
If requirements change, a new campaign is launched, or a platform is updated, our team is available to help. Many organizations choose Data Flow specifically because they want expert support and a long-term partner rather than a self-service integration tool.
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What happens when a field mapping changes?
Changes happen regularly as fundraising programs evolve.
When a new field is added, a platform changes, or your reporting requirements evolve, our team updates the integration configuration for you. Because Data Flow is managed by SimpliPhi, you do not need to maintain complex mapping dictionaries or technical configurations internally.
We work with your team to understand the desired outcome and then make the required technical changes behind the scenes.
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Do we need internal IT resources to manage it?
No. Most organizations do not require dedicated IT resources to operate Data Flow.
Your team helps define requirements, review mappings, and validate results during implementation. After launch, SimpliPhi manages the technical configuration, maintenance, monitoring, and ongoing support.
Many organizations choose Data Flow because they want to reduce dependence on internal technical expertise and avoid maintaining complex integration tools themselves.
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Who monitors the integrations after go-live?
SimpliPhi does. One of the biggest differences between Data Flow and self-managed integration tools is that our team actively monitors integrations after deployment. We monitor synchronization activity, system connectivity, failures, and technical exceptions across all client environments.
If an issue occurs, our team investigates and helps resolve it so your staff can stay focused on fundraising rather than troubleshooting integrations.
Continue Building Your Data Foundation
Once your data is centralized and reliable, the next step is to align your systems, activate your insights, and strengthen execution across your fundraising operations.
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Data Warehouse
Bring all your fundraising, finance, and marketing data together in one reliable source of truth.
Managed Fundraising Operations
We provide hands-on support to manage critical fundraising processes.
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